Monday, 27 August 2012

Album Digipak Analysis

"Yashin" - "We Created A Monster" - Outside


Yashin are a post-hardcore band where the whole band are from Glasgow in Scotland but then they replaced the vocalist (Michael Rice) with two separate vocalists who are Kevin Miles who does the screaming and any keyboard parts and is also from Glasgow. The second vocalist they got to replace the original singer is Harry Radford who is the clean vocalist and is from America. The band have five releases, the first two where EPs named "Pay To Play" in 2007 and "Miles Away But Getting Closer" in 2008. These two where done with Michael Rice. Following these two EPs, Michael was replaced by Harry and Kevin (as explained above) and then once the two new vocalists came in they recorded an album in 2010 named "Put Your Hands Where I Can See Them" which got them noticed by a lot of people and therefore gained them lots of new fans. Now two years on in early 2012, the band released another EP named "Revolution" which contains songs from the first two EPs but with new vocals from Harry and Kevin to make the songs their own and the EP also contains acoustic versions of songs from the first album. Finally, the band released a brand new album in late June of 2012 named "We Created A Monster" which was available of a certain site the band had put the album on for sale in different ways with all sorts of different bundles including the one I got which was: a signed version of the album with a Yashin wristband and my name in the "thanks" section in the booklet that is included with the album. This is the album you can above and below.
Firstly, looking at the front cover of the album, they have an image of a heart with a time bomb attached to it with veins coming out all over the place. this has been continued onto the back cover with the veins all  around the outside boarder the stay in keeping with the front of the album. With this album, they have kept it very simple with text by only including the band and album name on both the front cover and the spine of the album and then only other text on the outside of the album is the track listing on the back. Looking at the text they have used for the band name, they have created their own image for the band name Yashin which has also been used at the top of the spine to stay in keeping with the band logo rather than using normal typed text like they have for the album name and the track listing. With the  outside of the album they have kept it all simple and easy to read so that the main points of the album get across the potential buyer instantly so they know the band name, album name and song names.

"Yashin" - "We Created A Monster" - Inside

Now looking at the inside of the album the CD of the album on the right hand side has the same image of the heart that is on the front of the album. this is so that the band can keep the use familiar with the image of the album so that it is memorable. on the left there is a booklet containing the lyrics to all the songs on the album and added information and special thanks from the band them selves. with the same image on again but on the other side there is an image of the band. (which is the way I have it) this image of the band is to get the consumer or user familiar with the band and what they look like to keep them familiar so that they can be recognised to gain them more popularity.

"Bullet For My Valentine" - "Scream Aim Fire" - Outside

Bullet For My Valentine are a metal core band from Bridgend in Wales. The band currently have Four releases and are working on a fifth in Thailand now. The first of their releases was a self titled EP which they released in late 2004. Then in 2005, the released their debut album called "The Poison". then due to the lead vocalist (Matt Tuck) having medical problems with his vocals and his throat, it took them 3 years to record and release their second album "Scream Aim Fire" in 2008. and finally in 2010 the band released their third album named "Fever" and due to Matt Tuck having a side project of another band (Axe Wound) with some other friends who are also in different bands, then another album from Bullet For My Valentine is now anticipated around maybe late 2012 or in 2013. The album digipak I will be analysing is their third release and second album "Scream Aim Fire"
As you can see, this album has six faces instead of four like the album above and most albums you will see. The reason for this is because this particular CD is a special edition one with a bonus DVD which includes feature of the making of the album and other bits from the band. The reason for the six faces is so that the extra DVD and the CD can fit into the case without taking up two faces. On the outside front cover of this album there is an image of a castle, and then on outside back cover of the album there is an image of a stair case from within the castle which looks like it would be there as soon as you enter the front door of the castle that is shown on the front cover. This is done so that the album keeps the same setting so that it is not random pictures of slightly related locations. (this is also continued on the inside cover below with an image of the band inside the castle) Looking at the colours on this album, they are all consistant with the front cover of the album so that nothing within the album looks out of place. So all over the album there are constant dark colours such as black, grey and dark yellows. loking at the third face of the album, it is a plain black colour keeping consistant with the colour theme and thereis a dark image of the band logo (which includes the band name) and there is also the album name to keep the person lookiing at the album familiar with the band and album.

"Bullet For My Valentine" - "Scream Aim Fire" - Inside

Looking at this inside of the album, there are three faces which include two blank faces which are plain black with nothing on them. in these two faces with nothing on them, there is the CD inside one of them and the bonus DVD inside the other.

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